1973 Ltd

Category: Technology

Creating an Animated GIF for Email

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Frustrated by the lack of engagement your emails are gaining?  Concerned they’re getting lost in the crowd?   Email is an integral part in today’s busy marketing world, no surprises given it attracts one of the highest ROI in the digital arena, yet grabbing the attention of your prospects is no mean feat.  With inboxes […]

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Meet our Team – Warren Byrne – Front End Developer

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Continuing our series of ‘Meet the Team’ blogs here’s Warren, our gentle giant and leading edge front end developer. With many years experience coding innovative creations, Warren is the go-to guy for building interactive email within the company. Inquisitive and experimental by nature, he loves nothing more than getting his teeth into new responsive email […]

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The Final Frontier – Email Testing

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When you take on a project to create an email there are always three stages to it. The first stage is researching and designing the email. The second stage is coding/building the email and the third stage, which we’ll be covering today, is testing the email. As we’re sure you’re all aware building an email […]

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The Intricacies of Marketing Automation using Eloqua

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In this blog post I’ll go into a bit of detail about how we approach the creation of a webinar event within Eloqua 10 – from the Oracle Marketing Cloud.  It covers the full campaign canvas including how to send information over to Salesforce. Sending a webinar campaign via Eloqua For our webinar we have the following event flow […]

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